Unicharm launched its pet care business in 1986 and provides comprehensive care – from nutrition to waste management - by offering specialized products such as pet food, waste pads, litter boxes, and disposable diapers. Through these initiatives, we aim to realize a "Cohesive Society" where pets, their owners, and even non-owners can live together in harmony. 

Furthermore, in the 13th Mid-Term Management Plan (2026–2030), "Project-Renaissance," which began this year, Unicharm aims to achieve step-change growth. Within this plan, we have identified wellness care and pet care as key growth drivers and are concentrating management resources in these areas to achieve top-line growth and improve profitability. To accelerate this strategy, we focused on the Brazilian market. Brazil’s pet care market is the third largest in the world and is expected to continue growing at an annual rate exceeding 10% against the backdrop of recent economic growth and the increasing trend of "pet humanization," where pets are treated as family members. 

Under the circumstances, Unicharm decided to acquire Nutrire and welcome it into the Group as a wholly owned subsidiary to achieve full-scale entry into the Brazilian market and establish a medium-to long-term business foundation. By combining Nutrire’s strengths in high-quality production infrastructure with Unicharm’s long-cultivated marketing and product development capabilities, we aim to dramatically expand our pet care business in the rapidly growing Brazilian market and the wider Central and South American regions.

Founded in 2001, Nutrire is a Brazilian pet food manufacturer that handles the entire process, from raw material selection to manufacturing and sales. In addition to providing high-quality premium pet food through a production system that utilizes cutting-edge technology, the company has established an extensive export network centered on neighboring countries.

The consolidated net sales of Unicharm’s pet care business in fiscal 2025 were 156.1 billion yen (a 5% increase year-on-year). The pet market continues to expand globally due to the rising awareness of pets as family members, leading to an increase in products and services related to "pet humanization" that offers pets values and experiences equivalent to those of humans.

In response to these changes, we are strengthening the provision of products and services from a consumer perspective, such as "food that can be enjoyed together with pets" and "disposable pet diapers that allow owners to enjoy outings with their pets". Moving forward, we aim for further growth by increasing the sales composition ratio of the pet care business from 17% in FY2025 to 20% by FY2030.

<Related Information>

Nutrire　　　　　　 　：https://www.nutrire.ind.br/

Unicharm Corporation：https://www.unicharm.co.jp/en/home.html

Unicharm believes that these initiatives contribute to the following 17 goals of the Sustainable Development Goals (SDGs) adopted by the United Nations in 2015.

  9. Industry, Innovation and Infrastructure

We will continue to contribute to the achievement of the SDGs by solving environmental and social issues through our business activities, including the provision of products and services.