At Unicharm, we are committed to helping resolve environmental and social issues as we work together to realize a cohesive society.
With that in mind, the Unicharm Group’s medium- to long-term environmental, social, and governance (ESG) goals, Kyo-sei Life Vision 2030 – For a Diverse, Inclusive, and Sustainable World – (hereafter referred to as Kyo-sei Life Vision 2030) were announced in October 2020, and worked toward them as a company-wide effort.
Beginning in 2026, we will review our specific key initiatives and targets, evaluate them based on the progress of our activities to date and changes in the Earth and society, and launch a new initiative called ‘Kyo-sei Life Vision 2035’.
Through the implementation of Kyo-sei Life Vision 2035, we will accelerate our efforts to satisfy the needs of consumers and communities,
while continuing to grow our business.
Kyo-sei Life Vision 2035
Vision Movie
Standing quietly by everyone, supporting each moment of their life…
That is what Unicharm aspires to.
The cohesive society we hope to achieve is one where we all help one another and where each individual can pursue their own dreams.
Positioning of
Kyo-sei Life Vision 2035
At Unicharm, we believe that our fundamental raison d’être, that is, our purpose, is to help achieve the United Nations’ Sustainable Development Goals (SDGs). To better delineate the substance of this purpose and to further its accomplishment, we have broken it down into three key components: mission, vision, and value.
“Mission” clarifies what we want to accomplish. More specifically, our mission is to realize a cohesive society, a society that must inherently be diverse, inclusive, and sustainable.
In this society, personal freedom will harmonize with social altruism, enabling people to be true to themselves and live lives of their own choosing, while at the same time helping others to achieve a better life.
Where purpose is the goal, vision is the means. “Vision” elucidates how we can realize a cohesive society. Herein lies our aspiration embodied in our corporate brand essence, “Love Your Possibilities”.
It expresses our commitment to contributing to realizing a cohesive society in which all people are united and support one another, believing in their unlimited untapped potential and demonstrating this potential with a spirit of compassion and altruism.
“Value” is the ambition and sense of duty that underlies our mission and vision, bringing it all together to serve a common purpose. All Unicharm employees around the world are now pushing forward our standardized management model: management with resonance.
To understand and promote our purpose, which constitutes our mission, vision, and value, and to clarify how they work together to push forward that purpose, this document explains in detail the world we have envisioned in 2035 and describes how we hope to get there, highlighting the key initiatives and targets that we believe will make Kyo-sei Life Vision 2035 a reality.
We are committed to helping resolve environmental and social issues, while providing new value to consumers and communities and assuring steady business growth.
The Future We Envision
A society in which everyone can maximize their individual potential and live life to the fullest. A society in which people comfortably coexist,
helping each other while retaining each other’s independence.Unicharm continually considers every moment of life.
From birth to adulthood, and all the years in between.
From this generation to the next, and many years into the future.We endeavor to realize a diverse,
inclusive, and sustainable world,
protecting and supporting life for people and society through “kindness” in various forms.Baby care that supports and comforts both infants and families. Nursing care that helps people live a full life at any age.
Environments that ensure our pets a warm welcome from the family and neighborhood.
Feminine care that helps lift spirits during menstrual cycles.
Good hygiene that helps enhance and expand pleasant interactions for everyone.This is the kindness we have always valued.As we create and extend such kindness,
we must emphasize not only the well-being of individuals but also the well-being of society and our planet as a whole.When we picture the manufacturing that sustains local economies, we imagine the faces of people at work and their families.When we consider the dynamic switch to renewable energy, we visualize a future with reduced global warming.We strive for all of our business activities to reflect kindness, thereby contributing to a diverse, inclusive, and sustainable world for our future.We continue to conduct business while championing the freedom of individuals to pursue their own way of life,
based on corporate brand essence, “Love Your Possibilities”.*In the decades to come, we will continue to affirm this ideal, providing kindness and support at every moment, throughout every lifetime.
“Love Your Possibilities”:It expresses our commitment to contributing to realizing a cohesive society in which all people are united and support one another, believing in their unlimited untapped potential and demonstrating this potential with a spirit of compassion and altruism.
Kyo-sei Life Vision 2035For a Diverse, Inclusive, and Sustainable World
In order to realize the world we envision, Unicharm upholds the following three commitments based on our corporate principles of fair and transparent management.
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Safeguarding the well-being of individuals
- Our goal
- Our aim is to provide products and services that contribute to the realization of a society where all people can have a sense of individuality and enjoy their daily lives.
- Key themes
- Extension of healthy life expectancy and improvement of QOL
- Coexistence with pets
- Realizing a society where women can freely design their lives
- Improvement of childcare
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Safeguarding the well-being of society
- Our goal
- Our aim is to provide products and services that not only improve the safety, security, and satisfaction of our customers but also contribute to solving social issues and promoting sustainability.
- Key themes
- Enhancing our corporate branding through the embedding of “Love Your Possibilities”
- Practice of sustainable lifestyles
- Implementation of human rights due diligence in the value chain
- Provision of safe, reliable products
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Safeguarding the well-being of our planet
- Our goal
- Our aim is to provide products and services that are sanitary and convenient, as well as contribute to activities that improve our planet’s environment.
- Key themes
- Expanding the social implementation of “RefF”
- Addressing climate change
- Establishing a value chains with consideration for sustainability and biodiversity
- Reduction in amount of plastic materials used
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Unicharm Principles
- Our goal
- Our aim is to pursue fairness and transparency in order to establish and retain stakeholder trust.
- Key themes
- Management practices that account for sustainability
- Practice of appropriate corporate governance
- Promotion of diversity management
- Promoting occupational safety and health
Our Approach to Realizing a
Cohesive Society by 2050
Our mission is to realize a cohesive society. With the year 2050 set as the target date for bringing such a society into being, we will strive to realize our vision of the company we aspire to be and have conceived carefully focused approaches to draw closer to that vision from where we are today.
The Formulation of
Kyo-sei Life Vision 2035
Unicharm Group Medium- to Long-Term
ESG Goals
Key Initiatives, Indicators, Target Values, and Results
Unicharm Group Medium- to Long-Term
ESG Goals Contributing to the SDGs
Sustainability Promotion System
Kyo-sei Life Vision 2035 will be carried out with the following promotion structure,
which is a cross-enterprise organizational system.