Activities by Country and Region Toward Realizing Kyo-sei Life Vision 2035
Undertaking initiatives in various countries and regions to realize a "Cohesive Society."
Unicharm has established "Kyo-sei Life Vision 2035" as its medium- to long-term ESG goals, and we are actively working toward the realization of a "Cohesive Society." Within "Kyo-sei Life Vision 2035," we have defined key themes, indicators, and targets, and are advancing our initiatives based on specific numerical goals. We have categorized our efforts into the following four areas, and this page introduces the specific activities being undertaken in each country and region.
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Safeguarding the well-being of individuals
- Key themes
- Extension of healthy life expectancy and improvement of QOL
- Coexistence with pets
- Realizing a society where women can freely design their lives
- Improvement of childcare
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Safeguarding the well-being of society
- Key themes
- Enhancing our corporate branding through the embedding of “Love Your Possibilities”
- Practice of sustainable lifestyles
- Implementation of human rights due diligence in the value chain
- Provision of safe, reliable products
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Safeguarding the well-being of our planet
- Key themes
- Expanding the social implementation of “RefF”
- Addressing climate change
- Establishing a value chains with consideration for sustainability and biodiversity
- Reduction in amount of plastic materials used
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Unicharm Principles
- Key themes
- Management practices that account for sustainability
- Practice of appropriate corporate governance
- Promotion of diversity management
- Promoting occupational safety and health
①Safeguarding the well-being of individuals
Our aim is to provide products and services that contribute to the realization of a society where all people can have a sense of individuality and enjoy their daily lives.
USA
More Than A Pet Campaign
Hartz Loving Paws™ Co- Sponsored; Humane World for Animals™ (HWA)'s third annual More Than A Pet Campaign Unpacking Pawty event. Hartz donated more than 1,500 Delectable® cat treats to over 300 underserved community members and their pets in Los Angeles.
Kenya
The women's soccer tournament "SOFY Kibera Girls Empowerment Football Cup 2026" has been held.
The primary objective is to create an environment so that young women can envision their own futures and life choices, even in the face of the severe “period poverty” affecting the Kibera region. In addition to the soccer matches, the event featured:
Educational Sessions: Lessons focused on learning about menstruation Coloring Activities: A “Love Your Possibilities” themed activity where girls expressed their future dreams and goals.
Taiwan
Greater China："Lifree" Sampling at Baishatun Mazu Pilgrimage
Unicharm Corporation (UCC) participated in the "Mazu Pilgrimage," a traditional event in Taiwan-Greater China region. Under the theme of "Let's enjoy the pilgrimage with 'Lifree Active Pants,' which are thin, easy to move in, and provide reliable leakage protection!", samples were distributed to elderly pilgrimage participants.
Egypt
Promoting the correct use of menstrual products
In Egypt, many women lack sufficient information about menstruation. As a result, some are unable to properly use sanitary napkins, while others are unaware of the variety of products available that suit different situations and menstrual needs. To address this, Unicharm conducted a SOFY product sampling campaign for approximately 70,000 female university students. Unicharm continues to carry out on-campus initiatives aimed at alleviating menstrual discomfort by raising awareness and providing accurate information about menstruation.
Vietnam
Responding to dengue fever prevention day
On Dengue Fever Prevention Day, we donated 15,000 Bobby Antimos mosquito repellent sheets to the Maternal and Child Health Bureau of the Ministry of Health to support health protection at maternity and pediatric hospitals, and also conducted community cleanup activities.
②Safeguarding the well-being of society
Our aim is to provide products and services that not only improve the safety, security, and satisfaction of our customers but also contribute to solving social issues and promoting sustainability.
Malaysia
Donation activities to elderly care home
We visited local elderly care home to donate essential needs supplies. Total 36 employees participated in a social event and celebrate the Lunar New Year together with the elderly.
Thailand
Safety and health initiatives
We conducted educational activities for 162 students from two elementary and junior high schools, focusing on hygiene and everyday safety practices, including proper waste segregation methods and the correct use of fire extinguishers in the event of a fire.
Myanmar
Donation activities for earthquake-stricken areas
Through ÑGO and government agencies, we donated baby diapers and sanitary products to support earthquake victims.
Japan
An initiative to donate lifts for elderly care
Since launching our wheelchair donation program in 2000, we have reached its 26th milestone, donating a cumulative total of 320 wheelchairs. Starting in 2025, we updated our donated items to care lifts equipped with toileting support functions. This transition aims to provide seniors with more opportunities to stand up in their daily lives—helping to maintain and improve their Quality of Life (QOL)—while also reducing the workload in caregiving settings.
③Safeguarding the well-being of our planet
Our aim is to provide products and services that are sanitary and convenient, as well as to contribute to activities that improve our planet’s environment.
Japan
RefF's initiatives
In Shibushi City, we have started collecting used disposable diapers from childcare facilities. We have also started providing these childcare facilities with "Mamypoko Pants RefF," a baby disposable diaper made from recycled materials specifically for childcare facilities. This has created a circular economy by connecting the cycle of use, collection, recycling, and reuse.
China
Efforts to promote the use of certified materials
3 factories (Shanghai, Jiangsu, Tianjin) has obtained “CoC Certification（Chain of Custody） issued by PEFC（Programme for the Endorsement of Forest Certification） Forest Certification at their plant.
Indonesia
Launch of products utilizing biomaterials
On World Environment Day, we launched a limited-edition sanitary napkin called "CHARM Daun Sirih Bio Materials Organic Cotton Type," which uses biomaterials such as sugarcane and limestone in all its components, and incorporates organic cotton on the side that touches the skin.
Korea
Recycled materials used in packaging
"Nature Organic" uses packaging materials containing recycled materials, demonstrating our commitment to reducing environmental impact.
India
Development of Tissue Utilizing Discarded Sugarcane Fibers and Initiatives for Its Incorporation into Sanitary Products
In collaboration with our suppliers, we developed a 10% recycled sugarcane fiber tissue for SOFY products for a limited time. As part of our CSR activities for International Women's Day, we conducted awareness sessions to promote safe hygiene and distributed sanitary pads. Approximately 250 students participated in these activities.
④Unicharm Principles
Our aim is to pursue fairness and transparency in order to establish and retain stakeholder trust.
Australia
Modern Slavery Statement
UcA submitted our 5th Modern Slavery Statement to the Australian Government meeting regulatory requirements.
Saudi Arabia
Participation in International Women in Industry Day
Our local president and over 220 female employees attended the first event celebrating "International Women in Industry Day," held at "Ladies Factory."
Brazil
International Women's Day initiatives
A lecture session exclusively for female employees was held, where female employees shared their experiences, challenges, and advice. 60 female employees participated.
Past Activities
Sustainability Report
